Un-Advertising is an elegant healthcare and dental marketing system which gets your messages shared by the community massively.
Consumer-generated contents (the community speaking about you and your practice) are a lot more believable than your own advertising contents.
But how do you create contents which consumers could talk and share on a large scale — thus bringing new patients into your door?
The Un-advertising system creates emotional messages which “gets to the hearts” of people.
And as we craft the exact “stories” for your practice, the messages created will increase trust and recognition and best of all, they will appear in front of tens of thousands of eyeballs — thus creating endorsements, positive word-of-mouth and referrals from people who are not even your patients yet![/text_block]
Ads have little longevity in people’s mind. The moment you stop advertising, your prospects forget about you.
You and your competitors all sound similar. Prospects can’t choose you.
Your social media postings get very little shares and likes and hardly any new patients come in because of these interactions.
Ranking a website high on the search engine to get new patients is not what it is cracked up to be. (Even if you do get some new patients, you have a hard time increasing the numbers.)
You get visitors to your website but if they do not purchase and simply click off, you lose contact with them forever. Thus your ad only brings about a “one-time-shot” at converting an individual into actual patient.
The ever-changing social media tools leaves you wondering if you are simply wasting your time posting articles, pictures, placing ads etc since you are never getting the quantity of new patients you need.
Even patients referrals don’t work like they used to
[text_block style=”style_1.png” align=”center” font_style=”bold” font_color=”%23dc0000″ left_padding=”20″]Remember: The lack of execution is another major roadblock to any successful marketing strategy. Any marketing solution which cannot be executed due to having no time or knowledge to implement is NOT a solution![/text_block]
Schedule your FREE 57 min Execution & Strategy Meeting with our marketing consultants to learn how to use Un-Advertising in your practice.
Important Note:Even if you do not use or purchase our regular program, you will walk away from this Execution & Strategy Meeting refreshed with new ideas on how to increase new patients without only relying on advertising!
Plus: You can get a free second opinion on your current marketing strategies. Yes, pick our brains for ANY and ALL strategies you like to use. We can share lots of experiences — after all, we have been marketing for dentists, doctors and various professions for over 25 years!!
[text_block style=”style_1.png” align=”left”]We will implement our proven Un-Advertising methods that make advertising look and feel less like advertising (self-promotion) but more “Life Moments’ Stories” and combine this invaluable 2000-year-old concept with today’s indispensable high tech communication platforms such as social media.
In short, Un-Advertising means other people tooting the horn for you. It creates the phenomenon of consumers naturally distributing your messages because they like it and thus as they share, they create “consumer-generated contents” to even more friends, connections etc.
In short – you get a large and scalable steady stream of new patients without “pestering” the consumer with advertising alone.
This is a turnkey service. Rather than getting information from you on what you wish to promote, you would have done no work.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Creating emotionally eye-catching ads — “UN-Advertising” — “story-type” messages for Facebook, Linkedin, and any other marketing platform. Our messages often get shared and even created by consumers and thus increase the viral effect.
This includes designing and promoting of Community Events — all done by our team.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Getting Referrals and Endorsements From Other Healthcare Professionals without you leaving your office. We will create a “doctors’ referrals system” using LinkedIn where you will connect with healthcare professionals. Your practice services will be promoted to the healthcare community in your area.
It is important to know that this is NOT ONLY important for specialists who are depending of referrals such as an endodontist, periodontist, cardiologist etc., but that being well-known amongst any doctors and all their staff for social reasons IS of utmost importance.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Having a system of receiving new patients and referrals from local business owners. In addition to business owners usually having more “cashflow” than employees – thus making them good patients, they can be great “influencers” in your community — referring their own staff and customers to your practice.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Creating landing pages (small websites that are very specific to the actual service/product we are promoting with a powerful Call-To-Action. ) There will be no modification to your current web design.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Designing emails or digital messages as follow-up materials for people who have inquired but not yet bought from you. This follow-up system will be ongoing for almost infinitive time while you are on our program.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”bold”]Important note: we will be putting any of your past and existing patients onto this follow-up program and you can expect a great number of re-activation from your patients chart this way.[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″]Re-targeting: For prospects who have clicked on one of your ads on Facebook, LinkedIn or Adwords, we will implement what is called “re-targeting.”
What this means is anybody who has clicked on your ad at one point will see your advertising on almost any and all websites he visits and which accepts advertising in the future. This gives the appearance of you being big and everywhere, and of course keeps you in the prospects’ mind. (There are some limitations to health care professionals to some networks such as Google. But it is nevertheless a very powerful tool with many networks.)[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”normal”]a) With a proprietary picture marketing software, this will be your greatest referral source with patients in your office. We will design an never-ending stream of easy to execute “picture occasions” which will NOT only bring your office alive but will increase your referral business by up to 100 X. Yes, I said up to 100 times more referrals!
b) We will help you create contests which will greatly increase any sharing of your message via the social media and also improve the old-fashioned word-of-mouth .[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”bold”]As we get done with the 8-parts “Main Course” above, here are some extra side-dishes as bonuses:[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”normal”]Get endorsed by major news network. We will get you press mentioning on one or more of the major news network such as Fox, CBS, NBC or ABC news. We will also use this press mentioning in any and all of your websites, in order to create credibility. (Regular Price: $1900. Free with program)[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”normal”]A) We will create and promote approximately a dozen technical explainer videos on different topics of your profession. These videos will enlighten your prospects about your services which will instill trust in you. Videos currently are easier to rank high on Google than current web pages.
B) We will use your current Yelp, Google+ and other online reviews and turn them into an emotional video and promote to all major video channels and thus reach a high ranking for your keywords, as in Point A. (Regular Price: $3900. Free with program)[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”normal”]We have a proprietary software which we will use for getting patient reviews automatically on Yelp, Google + etc. for your practice. The idea is to make it far easier to get online reviews without your personnel’s direct involvement. Besides of getting drastically more reviews, this program will act as a survey tool to your patients (great recall tool also.) The quantity of good reviews compared to your competition could be the make-break point of people doing business with you, after they have found you through any of your marketing methods — even after they might have heard of you through a friend (personal referral.) (Regular Price: $2900. Free with program)[/text_block]
[text_block style=”style_1.png” align=”left” font_size=”20″ font_style=”normal”]Unlimited consulting on ANY marketing and practice management questions. We ARE after all practice and marketing consultants for over 25 years and can give you great second opinions on many marketing methods. Our belief is every practice owner could be an absentee owner with no deterioration of quality of services delivered. (Priceless.)[/text_block]
A doctor constantly had no time and yet business was hitting bottom. After 6 months of using this marketing principle his production DOUBLED. He hired more help and now could breathe!
[text_block style=”style_1.png” align=”center” font_size=”18″ font_color=”%230a0a0a”]Watch the video on how a doctor “Un-Advertise” and receive 100-150 new patients calls in one day.[/text_block]
[text_block style=”style_1.png” align=”center” font_size=”18″ font_color=”%230a0a0a”]Watch the video on how a dentist gets patients without advertising.[/text_block]
“I have invested thousands of dollar in practice management consultants without getting significant improvement. From the time Doctor Relations started to help me, my statistics doubled up in new patients in the first month and tripled in three months.”
Dr. V. M. R. DC California
★★★★★
“I have tripled my practices. In the past year and a half, I have not practiced dentistry myself because there’s no need to practice!”
Dr. K. S. DDS California
★★★★★
“The event was a success and we managed to get EVERY news station in [city] to attend. It was broadcast that night on all news stations.”
Dr. S. K. DDS New York
★★★★★
“In just 2 years since you started helping us with your philosophy my practice has dramatically improved. Again in just 2 years I went from seeing an average of 12 new patients a month to seeing 125 new patients a month, from just one doctor to six doctors in my office.”
Dr. R. N. DDS California
★★★★★
“My patients more than doubled within 5 months and production doubled in 6 months!”
Dr. S. S. MD Alabama
★★★★★
Fox News contacted me and I went on TV to talk about this event and about my practice. People lined up at 4am outside my practice on the day of the event. I serviced 37 people on this day.
Dr. T. P. DDS Utah
★★★★★
“I have learnt many things from Doctor Relations so far but one of the most unusual and valuable thing has been learning how to create my own news coverage. I know this skill will continue to help me throughout my career.”
“I don’t know of any other management consulting company that teaches health professionals how to get their own news coverage.”
The first 97 business owners who have completed their Consultation Session with us will get for free our online New Patient Magnet Guide — How to Turn On or Off Your New Patient Flow Just Like a Faucet
Schedule a 57min free Un-Advertising Strategy Meeting to find out how to have your local community “talk non- stop” about you and thus increasing new patients knocking on your door…
Remember: Even if you do not purchase our program after speaking to us, you will still walk away refreshed with new ideas!
Flasch International is most well-known for the national award-winning marketing strategy called “Un-Advertising.”
Un-Advertising means to make use of other entities outside your office to market your message for you.
“Instead of you tooting your own horn (advertising), get other people to toot the horn for you (un-advertising.)”
The founder, Mr. Helmut Flasch, has helped doctors, dentists and small to large business owners in over 3 continents to grow and expand their businesses.
Helmut is also a bestselling author. His works consist of:
Double Your Business, But Not Your Troubles
You Too Can Be Happy
Economic Deception and Jobless Recovery Exposed
As an international speaker, he has lectured to hundreds of thousands audiences around the world about solving seemingly complex work and life problems, with simple practical solutions.[/text_block]